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Media, Search & Analytics
AI Overviews Are Stealing The Show. Do You Want In?
AI search tools like Google AI Overviews and chatbots are cutting overall CTR, but the remaining clicks are more valuable because they come from high-intent users. Brands must shift from classic SEO to AI-citable, authoritative content aligned with PR and search visibility.
Media, Search & Analytics
Recognizing The Shift Early: Why We Moved Beyond The Trade Desk
As an independent agency, Marcus Thomas has the freedom to act quickly in our clients’ best interests. This perspective explains why we reassessed our use of The Trade Desk and ultimately shifted to solutions that deliver greater clarity, efficiency and control.
Agency News
Marcus Thomas Names Top Leadership for Creative, Client and Innovation
Promotions set stage for the agency’s next phase of growth and innovation
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