Insights, commentary and news

Marketing in a recession. Marcus Thomas CEO Nancy Hill shares her thoughts with AdAge.

It's simplistic (and potentially dangerous to your brand) to think that the best advertising strategy in a downturn is to cut and run. Marcus Thomas CEO Nancy Hill shatters that position and offers some valuable strategies to win. You can read Nancy's AdAge commentary, here.

AdAge: Why U.S. lottery creative accounts are so valuable for ad agencies.

AdAge explores the world of lottery advertising, and how a lottery account can change the profile of an agency. Marcus Thomas was a featured in this story, given its long-standing relationship with Ohio Lottery and new relationships with New Hampshire, Virginia, Georgia Lottery and Mega Millions. You can read this AdAge commentary, here.

Adweek's Kyle O'Brien explores empathy as key characteristic of the modern agency leader.

Today, just about every leader in every business is complaining about the challenges to hiring and keeping employees happy. In this article, Marcus Thomas CEO Nancy Hill joins the leaders of four other national agencies to discuss with Adweek's Kyle O'Brien their challenges and what role empathy plays in meeting them. You can read the entire Adweek story here. 

Cheaper by the Dozen: Lessons learned growing up at a deliciously frenetic and crowded table. 

Tonight, when you're having dinner, imagine that their are 20+ other mouths to feed ... It'll change your life.

Marcus Thomas Chief Client Officer Mark Bachmann shares his personal story of what's right in the foster parenting system -- and offers up three life lessons he says helped him (and can help you) succeed.  Read the full story in MediaPost.