Public and Media Relations
Marcus Thomas Public Relations Team Wins Big
December 14th 2021
The public relations team at Marcus Thomas led all area public relations firms with the most top awards at the Greater Cleveland PRSA Cleveland Rocks Awards held at the Rock and Roll Hall of Fame and Museum, December 12. Everything the agency entered was honored with gold. The agency won Best of Show, Top Tactic and Judges’ Choice.
PRSA awards are judged on four key components – research and insights, planning (including measurable objectives), execution and evaluation/results against stated objectives.
Marcus Thomas entered six tactics or campaigns in all (one in multiple categories). In total, the agency won 11 awards for multiple clients and also won across social and traditional categories. All of this work involved multiple practice areas across the agency.
Special Awards
Best of Show (and the coveted actual guitar trophy) - Ask Troy 2.0/Troy-Bilt
Judges’ Choice/Agency Entrant - PacMan’s Live Extrava-Game-Za/Ohio Lottery
Top Tactic – “Meet the One” Media Kit/Vitamix
Tactics
Best Use of Facebook Page – GOLD – Ohio Lottery/Pac-Man’s Live Extrava-Game-Za
Best Use of Influencer Promotion – GOLD – Ohio. Find It Here. 2020 Brand Ambassador Program
Multi-Media Content/Video – GOLD – KeyBank/We’re not in your neighborhood, we’re from your neighboorhood – A content series introducing local voices to underbanked communities.”
Promotional Content/Media Kit – GOLD – Vitamix/Meet the ONE media kit
Campaigns
Best Use of Influencer Marketing/Promotion – GOLD – Ohio. Find It Here. 2020 Brand Ambassador Program
Consumer New or Current Product or Product Launch Campaigns – GOLD – Troy-Bilt “Ask Troy 2.0”
COVID-19 Communications Response/External – GOLD – Ohio. Find It Here. 2020 Ambassador Program
Media Relations/National – GOLD – Vitamix “Meet the ONE” Media Relations Campaign.
